You know that thing where you have an idea about someone from online and then you meet them in person and they are totally different and it ruins the image in your head? This isn’t that. My husband and I had the absolute pleasure of meeting Mimi of the Tiny Tassel at her shop the Cannonborough Collective while we were in Charleston.
Support Black, Local, Women Owned Businesses
I follow three schools of thought when I shop; shop small, shop local, shop black (women) and if at all possible do all three. (See post here and here about my shopping small). What it boils down to for me is that black women are one of the demographics that are open businesses at the highest rate and yet are the least funded and supported. As a black woman, I’m always in the pursuit of how I can support and make my money go into the hands of another woman who is doing the kind of work and making the kind of thing that aligns with my aesthetic and values.
The Cannonborough Collective
Mimi checks off all the boxes with her little shop that she co-owns with Liz of the Charleston Weekender. I’d followed her on Instagram for a little while because women of color (particularly black women) in preppy spaces seem to be few and far between and I promised myself I would visit her shop if I had the chance because she seemed delightful. Plot spoiler she is!
And the shop she co-runs is lovely as well! Their shop carries the only balloons in downtown, gifts, jewelry and clothes. Speaking of the clothes, Mimi’s mom makes the adorable gingham items in her shops. (Take note, Mom. Hint hint.) While she herself makes the tassel earrings that gives The Tiny Tassel it’s name.
If you ever have the chance to visit while in Charleston definitely do so, especially since the shop is right down from two other adorable shops Candy Corner and the instagrammable Sugar bake shop. Can’t find the other shops? Don’t worry they give out the cutest Charleston guide; so useful.
Go follow these ladies on instagram for an eye full of color and lovely.
Also how cute are our guys in their gingham bandanas? Even dogs deserve a souvenir.
XO Prepfordwife
